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the problem of physical reality in the age of the iphone

May 4th, 2010 · No Comments

the divide between physical reality and the “second,” virtual reality of cyberspace has been overexposed and polarized, constantly imagining the 21st century citizen at first one end of the spectrum and then dramatically shifted to the other. but this is hardly theĀ  case in practical experience, by which i mean the experience of that same “21st century citizen” in an observed daily routine. instead of shifting between virtual identities and physical necessity, the 21st century citizen inhabits a compressed reality that is at once physical and virtual, lived and mediated, screened and viewed. it has become what some theorists have called augmented reality, and its key tool is the smart phone which makes the web mobile and in that mobility, ever-present.

a recent art projec by Schuyler Maclay, Al Urim and others foregrounds the impending crisis of augmented reality. in the project Maclay and a fellow artist build a 10 by 10 by 10 foot cube, open at the top that seals them in along with a host of raw (de)construction materials. two webcams survey the cube’s interior, streaming the artists live to the web.

theopencube.net

the cube was placed on Brown University’s Main Green on May 1st, 2010. it was a part of a broad curation of outdoor art pieces comprising a second student project called “Green Screen.” the cube was one of the most successful pieces on the green, because it was big, loud, and literally/figuratively opaque. when visitors drew near the cube, they often walked completely around it, looking for something to see. instead, they were directed to a computer monitor, forcing them uncomfortably to mediate their immediate physical experience of the cube. in their desire to see inside the cube, and understand the project, visitors were forced to look away from it, into an entire different object. theoretically, this was to keep access to the cube as an artistic site consistent across experiences (online and in person) as the project was offered for the two communities of physical and virtual reality.

in practice however, these tactic forced viewers to confront the growing mediation of physical events. it suggested the capitulation of society to mediation (what guy debord would have called his “society of the spectacle”) and forced visitors to live in the world they are creating- where direct access has become impossible because of our fascination with it being “everywhere” rather than “somewhere.” the global aspiration of local events like the cube erases and ignores their position as a locality at all. the artists in the open cube are neighbors you cannot speak to, or knock on the door and say hi.

because there is no door, and they won’t speak to you.

responding only to messages and instructirons posted live on their website, the open cube artists were compelled to not make a home of their cube, but to raucously destroy it. like a gamer who shoots up his environment, shooting friends to see if they will die, and throwing a grenade at his own feet to see if he can kill himself, the avatared-artists of the open cube were forced to rip up pillows, cut a couch in half, and graffiti the walls.

then some one (pretty sure it was me) told them to cut a whole in the wall so the spectators outside could see in. this proved a terrible mistake. for once the walls were rendered porous, attention shifted away from the problematic experience/foregrounding of mediation and instead became artists-as-zoo-animals. in the future, disallowing commands for interior views other than from the webcam should be added to the project’s instructions.

it’s been a few days since i was on the main green, typing commands to my friends in the cube. but the project is still working its way through my thoughts. i think its a wonderful project to have travel, for it seems to fight travel and local specificity by aspiring to just being somewhere in the non-space of the internet, but it is somewhere, and the people that comment on it will surely change depending on its location.

who knows, maybe some people won’t want the artists to destroy themselves or the interior space. maybe they’ll ask the artists to write poetry, or take a nap, or become home-makers. and that would be quite interesting.

Tags: Culture · Internet · art · brown university · culture studies · data culture · ideas · technology

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